Many times people want a referral letter sample. Of course like most things, all referral letter samples are not equal. Some are good, and some are absolutely junk.
The question you must ask yourself is how do you know if something is a good referral letter sample. This article will discuss what makes a good referral letter sample, and what to look for in a good referral letter sample.
Step #1) Psychology. Does the referral letter example or sample use good psychology. Does it invoke the law of reciprocity? Does it relieve any type of pressure the person has in the referral letter example?
Step #2) What is it important to remove pressure? Many people, when receiving a referral letter sample, will simply not give you referrals because they don’t believe you can help them, or something to that stake. This is a huge mistake because if you don’t flush out these hidden rules, then you risk not getting referrals from your referral letter sample.
Step #3) Does the referral letter sample have a system that show you when to send the referral letter? A referral letter is really a tool. But not all tools are appropriate for all situations. If you use the wrong tool, then you probably won’t be successful in your referral letter marketing.
You must understand that a referral letter is a way to create leverage in your business and allow you to do referral marketing quickly and efficiently. If you know when to send your referral letter, you might as well not even HAVE a referral letter.
Step #4) What’s next? If the referral letter sample does not work, and you send a referral letter is there a step #2…is there a step #3? What comes next? It isn’t enough to just show up one time, you must show up multiple times to be successful in referral marketing.
Most people think that referral letters are just something you can magically mail and get success. This is not true, however, because you absolutely must have a referral marketing system if you are to be successful in referral marketing.
To start getting more referrals by using good referral letter samples click here today!